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    <loc>https://fordslater.com/broadcast</loc>
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    <lastmod>2026-03-25</lastmod>
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      <image:title>Broadcast - MeetCuteChaos</image:title>
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      <image:title>Broadcast - MeetCuteChaos</image:title>
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      <image:title>Broadcast - Meet Cute Chaos</image:title>
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      <image:title>Broadcast - LAV_Director</image:title>
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      <image:title>Broadcast - Web Of Fries</image:title>
      <image:caption>In launching Nacho Fries, Taco Bell threatened the burger people’s long-standing French fry monopoly. To what lengths would “Big Fries” go to stomp out this seasoned, cheese-dipped insurgency? Our campaign dramatically answered that patently absurd question.</image:caption>
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      <image:title>Broadcast - Spend Less on Your Kids</image:title>
      <image:caption>Our children are full of priceless potential. And while, OF COURSE, we want to invest in their bright futures, it doesn’t mean we need to break the bank. Luckily, with Amazon’s affordable back-to-school prices, we can invest more in our invaluable offspring ... for less.</image:caption>
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      <image:title>Broadcast - Glen and the Magic Taco</image:title>
      <image:caption>National Taco Day</image:caption>
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      <image:title>Broadcast - Comfort Yourself</image:title>
      <image:caption>Beefy Potatorito</image:caption>
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      <image:title>Broadcast - Smooch 15</image:title>
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      <image:title>Broadcast - Father Of All Gifts</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578371333845-BKOLYMBWUPQ0JXSJXW51/image-asset.png</image:loc>
      <image:title>Broadcast - Ex-Boyfriend</image:title>
      <image:caption>Rolled chicken Tacos</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/f3e1e770-1e1d-449c-ae7b-fcc6ad12a38f/image-asset.jpeg</image:loc>
      <image:title>Broadcast - The Patient Will See You Now</image:title>
      <image:caption>We’ve all suffered the torture of waiting on doctor visits. But now that Prime and One Medical offer 24/7 Virtual Visits, the doctor appointments wait on you. It seems the exam tables… have turned.</image:caption>
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      <image:title>Broadcast - Family Tradition</image:title>
      <image:caption>$1 Crispy Chicken Tacos</image:caption>
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      <image:title>Broadcast - Go-Getters</image:title>
      <image:caption>There are inspiring people in this world who go out there and get their dreams. Then there are those who’s dream is to not go out there to get anything at all. And for these people, Taco Bell Delivery is a delicious dream come true.</image:caption>
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    <image:image>
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      <image:title>Broadcast - Web of Fries II: Franchise Wars</image:title>
      <image:caption>When you make a blockbuster ad for Nacho Fries, and then Taco Bell wants to re-release Nacho Fries, you make a blockbuster sequel ad for Nacho Fires. But that really goes without saying.</image:caption>
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      <image:title>Broadcast</image:title>
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      <image:title>Broadcast - Tweeting With Mittens</image:title>
      <image:caption>Brands spend millions of dollars on Super Bowl ads. JCPenney spent zero dollars, and was the second most-mentioned brand of the night.</image:caption>
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      <image:title>Broadcast - Feast for $1</image:title>
      <image:caption>$1 Value Menu</image:caption>
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      <image:title>Broadcast - Eminem Revival</image:title>
      <image:caption>Eminem has always been subversive. So we subverted his own record launch, by teasing out his Revival album in the LEAST hip hop way imaginable.</image:caption>
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      <image:title>Broadcast - Taco Bell: Taco Emoji Engine</image:title>
      <image:caption>Simply tweet an + any emoji and we’ll send you back a GIF.</image:caption>
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    <image:image>
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      <image:title>Broadcast</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590720452688-C56CHBTXDN0KWRH2J7EK/image-asset.png</image:loc>
      <image:title>Broadcast - C.F.E.F.C.T.S.W.Y.A.H</image:title>
      <image:caption>For most, a taco shell made entirely of fried chicken is a delicious innovation. But for the poultry traditionalists at The Council For Eating Fried Chicken The Same Way You Always Have, it’s nothing short of an abomination, and a gateway food to disaster.</image:caption>
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      <image:title>Broadcast - Fondue Party</image:title>
      <image:caption>Cheesy Core Burrito</image:caption>
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      <image:title>Broadcast - What the Shell</image:title>
      <image:caption>Naked Egg Taco</image:caption>
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      <image:title>Broadcast - Ted &amp; Sarah's Wild Ride</image:title>
      <image:caption>Naked Chicken Chalupa</image:caption>
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      <image:title>Broadcast - Taco Bell: Bigger Than... (Copy)</image:title>
      <image:caption>We pre-sold a product without even telling people what it was.</image:caption>
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      <image:title>Broadcast - Street Names</image:title>
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      <image:title>Broadcast</image:title>
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      <image:title>Broadcast - Friend Zone</image:title>
      <image:caption>Loaded Taco Burrito</image:caption>
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      <image:title>Broadcast - Dejá Food</image:title>
      <image:caption>Party Packs</image:caption>
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      <image:title>Broadcast - Sad Parsley</image:title>
      <image:caption>Steakhouse Burrito</image:caption>
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      <image:title>Broadcast - Unqualified Astronaut</image:title>
      <image:caption>Toasted Breakfast Burritos</image:caption>
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      <image:title>Broadcast - VR Just Got Real</image:title>
      <image:caption>Playstation VR $5 Box</image:caption>
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      <image:title>Broadcast - New World</image:title>
      <image:caption>Delivery</image:caption>
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    <lastmod>2026-03-23</lastmod>
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      <image:title>Council - Ted &amp; Sarah's Wild Ride</image:title>
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      <image:title>Council - Ted &amp; Sarah's Wild Ride</image:title>
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      <image:title>Council</image:title>
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      <image:title>Council - Gateway Graduation</image:title>
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      <image:title>Council - Street Names</image:title>
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      <image:title>Council - Siren Song</image:title>
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      <image:title>Council - Alert!</image:title>
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  <url>
    <loc>https://fordslater.com/ken-portfolio</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-23</lastmod>
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      <image:title>Ken Portfolio - STAIN Protocol</image:title>
      <image:caption>The start of the Save the Everyday campaign. I was lucky enough to be brought in to help assist production from Shoot-forward with the Amazon team.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1774301878427-LIKN4ZIPBRWIXSBF07YR/image-asset.png</image:loc>
      <image:title>Ken Portfolio - STAIN Protocol</image:title>
      <image:caption>The start of the Save the Everyday campaign. I was lucky enough to be brought in to help assist production from Shoot-forward with the Amazon team.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1774302242064-88AXKSDLOFVA8DVIETDT/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Real Housefight</image:title>
      <image:caption>The other spot that kicked off the Save the Everyday campaign, again was brought on to help with production from shoot forward.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590698822682-MMEEYNGIB70S2UYKXP0Z/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Comfort Yourself</image:title>
      <image:caption>Taco Bell’s Beefy Potatorito makes even the most uncomfortable situations a bit more comfortable.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590699805355-14Q2GMW8QIZIFSYMU04L/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Fondue Party</image:title>
      <image:caption>Taco Bell’s new Cheesy-Core Burrito arguably the best way to serve warm-melty cheese. No need to get fancy.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590699856120-79KWYFE2I3E29RZZVHSG/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Ex-Boyfriend</image:title>
      <image:caption>Taco Bell’s Rolled Chicken Tacos are so delicious, you won’t want to put them down. Which presents a dilemma when you need your hands for something other than dipping Rolled Chicken Tacos.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590698861292-XAJNT1XNKCCT2NNGCLN6/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Rebel Without a Bun</image:title>
      <image:caption>Jimmy doesn’t want his parents’ safe, traditional chicken sandwich life. He wants to follow his own dream of golden fried chicken wrapped in a warm flour tortilla. Man, it all sounds pretty dumb when it’s written out like that.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590699442205-9S4PVEKN6S4YN69UGBZ0/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Feast for $1</image:title>
      <image:caption>Taco Bell’s $1 value menu is a true renaissance of affordable indulgence, in which one can regally feast for mere pittance.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590699352946-0R5ROIDOJY9KO0QL6B84/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Dejà Food</image:title>
      <image:caption>The go-to staples of every party food table. Platters of meat tubes, weird waxy cheese cubes, an array of raw veggies… I’m sure it sound familiar.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590698714752-KZJBQHZEMIDV9HUNUP6Q/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Go-Getters</image:title>
      <image:caption>There are inspiring people in this world who go out there and get their dreams. Then there are those who’s dream is to not go out there to get anything at all. And for these people, Taco Bell Delivery is a delicious dream come true.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590698895264-F1O33DW8LIHO4FDP1OTQ/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Glen and the Magic Taco</image:title>
      <image:caption>How do you turn a made-up “social media holiday” into an actual, real holiday? Simple: you act like it already is an actual, real holiday. And since the centerpiece of any actual, real holiday is an origin myth featuring a magical holiday character … well, we made that.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590698758331-W4CFJ3RNLYSNR1U2HX3A/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Web of Fries</image:title>
      <image:caption>In launching Nacho Fries, Taco Bell threatened the burger people’s long-standing French fry monopoly. To what lengths would “Big Fries” go to stomp out this seasoned, cheese-dipped insurgency? Our campaign dramatically answered that patently absurd question.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590699283297-0AM60WQVAE8BDXEXV7FJ/image-asset.png</image:loc>
      <image:title>Ken Portfolio - New World</image:title>
      <image:caption>What if every-home was now a taco Bell? With Taco Bell delivery… it’s almost like that.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590698784620-VN78RQN9TCZ4OT3LBN8L/image-asset.png</image:loc>
      <image:title>Ken Portfolio - Web of Fries II: Franchise Wars</image:title>
      <image:caption>When you make a blockbuster ad for Nacho Fries, and then Taco Bell wants to re-release Nacho Fries, you make a blockbuster sequel ad for Nacho Fires. But that really goes without saying.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578945703351-CIYM8W4OIQ3W5HU55HS1/all_gifs.gif</image:loc>
      <image:title>Ken Portfolio - Taco Bell: Taco Emoji Engine</image:title>
      <image:caption>When the Taco finally got an emoji we knew we had to celebrate. Simply tweet + any emoji (seriously… any one) @TacoBell and we’ll send you back a GIF representation of their love child.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://static1.squarespace.com/static/5e06c7d1d61ee22a344d2b9f/5e15328eecbb473fb909a926/5e1532a9125da30c42f4b647/1578447529246/</image:loc>
      <image:title>Ken Portfolio</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578947467675-RDFEGJ18VGG0X28BPBG0/image-asset.jpeg</image:loc>
      <image:title>Ken Portfolio - Dominos: Pizza Tracker</image:title>
      <image:caption>Domino’s Pizza Tracker, the first system that allowed you to track your order in real-time. And yes… it really works.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578947303719-MEVU9MN5SB6AY1JSGKBK/PH_Portfolio_moviemode_021.jpg</image:loc>
      <image:title>Ken Portfolio - Best Buy: Movie Mode</image:title>
      <image:caption>What started as just another brand + movie launch partnership, ended with an opportunity to invent and patent a new piece of technology with the help of the minions in Despicable Me.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578947327598-GA3UL34FSKFNBW4WYXH1/quesalupa_header.jpg</image:loc>
      <image:title>Ken Portfolio - Taco Bell: Bigger Than...</image:title>
      <image:caption>We pre-sold a product without even telling people what it was.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578947405938-O0MRSZQQD9XH6535DAPS/PH_Portfolio_Project_vending_03.jpg</image:loc>
      <image:title>Ken Portfolio - Jello: Temptations Vending Machine</image:title>
      <image:caption>Launching Jell’s new line of pudding aim’ed at the guilty pleasure of adults, we built a vending machine to give it away for free… to adults only.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578947346464-WN2JUPSKL6ENT6H6QM7R/PH_Portfolio_Project_PuddingFace_02.jpg</image:loc>
      <image:title>Ken Portfolio - Jello Pudding Face Mood Meter</image:title>
      <image:caption>It turns out pudding cheers people up. So we built a site that real-time tracked Twitter’s mood &amp; gave out free pudding when people were feeling down. Ohh… and we created a 30’ animatronic billboard of a friends smiling face in NYC.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590716941722-F11HMSUDRLHN89198KCC/image-asset.png</image:loc>
      <image:title>Ken Portfolio - C.F.E.F.C.T.S.W.Y.A.H.</image:title>
      <image:caption>For most, a taco shell made entirely of fried chicken is a delicious innovation. But for the poultry traditionalists at The Council For Eating Fried Chicken The Same Way You Always Have, it’s nothing short of an abomination, and a gateway food to disaster.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590698944996-4A46AGMU3IG08O1OJVR1/image-asset.png</image:loc>
      <image:title>Ken Portfolio - T.C.F.E.F.C.T.S.W.Y.A.H</image:title>
      <image:caption>For most, a taco shell made entirely of fried chicken is a delicious innovation. But for the poultry traditionalists at The Council For Eating Fried Chicken The Same Way You Always Have, it’s nothing short of an abomination, and a gateway food to disaster.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578947367580-X28VPWUEB5C1EPMGKV4U/image-asset.jpeg</image:loc>
      <image:title>Ken Portfolio - Jello Jiggle It</image:title>
      <image:caption>Jell-O. It jiggles. Wiggles. Wobbles. Turns out it’s got better dance moves than anything I’ve attempted. So we created an app that lets Jell-O break it down to any beat you give it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578947649848-E2VZAZSIS2FRJJRMJ3IV/PH_Portfolio_Project_simpson.jpg</image:loc>
      <image:title>Ken Portfolio - Burger King: Simpsonize Me</image:title>
      <image:caption>When Burger King partnered with The Simpsons movie launch, we Simpsonized the king and built an app that let fan’s Simpsonize themselves. It got a bit out of hand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578945689091-0CGLW6XZ8S5FMLTBXEGO/PH_Portfolio_Project_13.jpg</image:loc>
      <image:title>Ken Portfolio - Banners</image:title>
      <image:caption>Banners. Yeah… we’ve all had that assignment. But any opportunity to create is an opportunity to create fun. Heres a couple of my favorites we’ve managed to work into the media buys.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578947287851-9HAGSQIXKAGSEZJWSR4T/LocalMarket_Map.png</image:loc>
      <image:title>Ken Portfolio - Taco Bell: Local Market Ads</image:title>
      <image:caption>We used local market pitchmen to bring the Quesalupa to local market advertising on the big game.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/rich-portfolio</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590696029580-7VNTVOGY9LQWCJMJO9L6/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Web Of Fries</image:title>
      <image:caption>In launching Nacho Fries, Taco Bell threatened the burger people’s long-standing French fry monopoly. To what lengths would “Big Fries” go to stomp out this seasoned, cheese-dipped insurgency? Our campaign dramatically answered that patently absurd question.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590696029580-7VNTVOGY9LQWCJMJO9L6/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Web Of Fries</image:title>
      <image:caption>In launching Nacho Fries, Taco Bell threatened the burger people’s long-standing French fry monopoly. To what lengths would “Big Fries” go to stomp out this seasoned, cheese-dipped insurgency? Our campaign dramatically answered that patently absurd question.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590696054193-BB71XT4RJCUFHHRQWJV7/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Web of Fries II: Franchise Wars</image:title>
      <image:caption>When you make a blockbuster ad for Nacho Fries, and then Taco Bell wants to re-release Nacho Fries, you make a blockbuster sequel ad for Nacho Fires. But that really goes without saying.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578522729138-ICUKKPK8ZDANN2G2EH54/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Tweeting With Mittens</image:title>
      <image:caption>Brands spend millions of dollars on Super Bowl ads. JCPenney spent zero dollars, and was the second most-mentioned brand of the night.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590696100213-3S2WBP0K3EP24P8OI55J/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Go-Getters</image:title>
      <image:caption>There are inspiring people in this world who go out there and get their dreams. Then there are those who’s dream is to not go out there to get anything at all. And for these people, Taco Bell Delivery is a delicious dream come true.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578522551021-WR3836N94TZEGQNQL43X/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Eminem Revival</image:title>
      <image:caption>Eminem has always been subversive. So we subverted his own record launch, by teasing out his Revival album in the LEAST hip hop way imaginable.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590715604300-5EOH2GUZ108DVVZBT682/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - C.F.E.F.C.T.S.W.Y.A.H.</image:title>
      <image:caption>For most, a taco shell made entirely of fried chicken is a delicious innovation. But for the poultry traditionalists at The Council For Eating Fried Chicken The Same Way You Always Have, it’s nothing short of an abomination, and a gateway food to disaster.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590696513668-E4D6GM4GL3IAGKNKKR9D/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - C.F.E.F.C.T.S.W.Y.A.H</image:title>
      <image:caption>For most, a taco shell made entirely of fried chicken is a delicious innovation. But for the poultry traditionalists at The Council For Eating Fried Chicken The Same Way You Always Have, it’s nothing short of an abomination, and a gateway food to disaster.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590696130228-SMPJUPPIAWVYNPJLHOV6/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Ted &amp; Sarah's Wild Ride</image:title>
      <image:caption>A cautionary tale of what happens when you stray from traditional fried chicken values.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590696155453-O1SQODLLCWL0FUL9UVXK/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Street Names</image:title>
      <image:caption>The straight dope on the dangers of non-traditional fried chicken, in the hip slang kids understand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578522869142-YH3AKBKA9J1RJ972S4UN/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Game on, Santa.</image:title>
      <image:caption>With Best Buy's help, moms are feeling pretty confident about holiday shopping. So confident, in fact, they're getting all up in the billowy white grill of the World Heavyweight Gift-Giving Champion himself.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590696300879-ZBCPLLU81BPLYT5QJ4EB/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Comfort Yourself</image:title>
      <image:caption>Taco Bell’s Beefy Potatorito makes even the most uncomfortable situations a bit more comfortable.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578522771166-17B2CX21IF24HP7JWCE1/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Applebee's Lunch Decoy</image:title>
      <image:caption>To help people slip out of the office and enjoy Applebee's Pick n' Pair Lunch, we did the only logical thing: we created a line of blow-up dolls and sold them on Amazon.com.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590696251282-FUD7DCE4V9K1SOWKNLU6/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Glen and the Magic Taco</image:title>
      <image:caption>How do you turn a made-up “social media holiday” into an actual, real holiday? Simple: you act like it already is an actual, real holiday. And since the centerpiece of any actual, real holiday is an origin myth featuring a magical holiday character … well, we made that.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590696273804-EN1T7S4HMZ36RSQWDILX/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Rebel Without a Bun</image:title>
      <image:caption>Jimmy doesn’t want his parents’ safe, traditional chicken sandwich life. He wants to follow his own dream of golden fried chicken wrapped in a warm flour tortilla. Man, it all sounds pretty dumb when it’s written out like that.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578522632406-CVSI6X4LXSI4OJ7WY6V0/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Ebates - Pro Shoppers</image:title>
      <image:caption>Ebates pays you money to shop online. And if you get paid to do something, doesn't that technically make it your job? Yes it does.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578522806821-DTF4PT4RSPK0UJQT1F51/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Go Ligety</image:title>
      <image:caption>JCPenney had a partnership with Olympic Skier Ted Ligety, and wanted to promote its "Round-Up" program, in which customers round their purchases up to the nearest dollar to support the USOC. So we got with an original member of Blackstreet and remade the '90's R&amp;B classic "No Diggity." Because ... rhyming.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590716784364-ACX1J4PQBC3BGA8M6ZJT/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Friend Zone</image:title>
      <image:caption>They’ve resisted it for so long. But finally, fate/Taco Bell has intervened and brought the taco and burrito together. The chemistry is so strong you can taste it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590717297163-RMSG8QF9OK5MC0C3C0JV/image-asset.png</image:loc>
      <image:title>Rich Ford - CW - Portfolio - Ex-Boyfriend</image:title>
      <image:caption>Taco Bell’s Rolled Chicken Tacos are so delicious, you won’t want to put them down. Which presents a dilemma when you need your hands for something other than dipping Rolled Chicken Tacos.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/featured_header</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-01-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578520179561-H104VJ9RQ1CWO10XM5MW/image-asset.png</image:loc>
      <image:title>Featured_Header</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578520179561-H104VJ9RQ1CWO10XM5MW/image-asset.png</image:loc>
      <image:title>Featured_Header</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590718989919-H7IOCA3UMBIH0OKND6IB/Screen%2BShot%2B2020-05-28%2Bat%2B7.21.43%2BPM.jpg</image:loc>
      <image:title>Feast for $1 - Feast for $1</image:title>
      <image:caption>With such a decadent bounty of indulgent menu items, all for just a buck each, one can truly afford to feast on Taco Bell’s $1 Value Menu. Renaissance-style.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1591040455998-CU4E0BO0TZQE4E4BZFIY/Feast_Logo_png.png</image:loc>
      <image:title>Feast for $1</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1591028045414-PZ8QPGRMH96XH7DIDA5Z/%241-All-Day_Wink.gif</image:loc>
      <image:title>Feast for $1</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1591027652431-WLYKCJKFR69MDX3SXSGL/%241-All-Day_Kick.gif</image:loc>
      <image:title>Feast for $1</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1591027886306-R7CMZ67L8O0IRD1MFF30/%241-All-Day_LastSupper.gif</image:loc>
      <image:title>Feast for $1</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/the-gogetters</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-06-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1591027281376-2356GD1W89CRBAXIHA09/Screen%2BShot%2B2020-06-01%2Bat%2B8.58.31%2BAM.jpg</image:loc>
      <image:title>The Go-Getters - the go-getters</image:title>
      <image:caption>There are inspiring people in this world who go out there and get their dreams. Then there are those whose dream is to not go out there to get anything at all. And for these people, Taco Bell Delivery is a delicious dream come true.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/landing</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578608645741-8YNDGJMIXL7C2BQWS3A7/WebOfFries.png</image:loc>
      <image:title>Web Of Fries - Web Of Fries</image:title>
      <image:caption>Since time immemorial, the burger places have held a monopoly on fries. So when Taco Bell came out with Nacho Fries, they stood to shake up the establishment. It all seemed like the plot to a movie. A very dumb movie. So … we made the trailer for that movie. And all the other movie stuff that comes with it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578608898163-O22TIMUUWOE4LX0Y7JOD/TB-10900435-Web-of-Fries-Standee_HR.jpg</image:loc>
      <image:title>Web Of Fries</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578608976537-41DUCGHMC4DFEOQSTEZ9/CLEANUP_TB-10900435-Web-of-Fries-Poster_3_HRM.jpg</image:loc>
      <image:title>Web Of Fries</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578609400598-S55UHGJKZ0LJ144FH9C6/WOFII.png</image:loc>
      <image:title>Web Of Fries - Web Of Fries II: Franchise Wars</image:title>
      <image:caption>When you make a fake movie to promote Taco Bell’s Nacho Fries, and they bring the product back a second time, you obviously make a sequel to that fake movie. And when you also need to tie in the 25th anniversary of Taco Bell’s weirdly prominent appearance the movie Demolition Man, you make it so your sequel is also a prequel to that movie.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578609973714-ZFI3G824HAEUFJYA7PD8/MV5BMTU5Nzc4MTMwM15BMl5BanBnXkFtZTgwNjI1Nzk4NTM%40._V1_SY1000_SX750_AL_.jpg</image:loc>
      <image:title>Web Of Fries</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/council-for-eating-fried-chicken-the-same-way-you-always-have</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578565219533-K2X3107AS02UNUY8D5VB/SirenSong.jpg</image:loc>
      <image:title>Council For Eating Fried Chicken The Same Way You Always Have - The Council for Eating Fried Chicken the Same Way You Always Have.</image:title>
      <image:caption>When Taco Bell introduced a shell made of fried chicken, they knew it’d ruffle the feathers of chicken purists. So, we created a fake organization that warns against the dangers of unconventional chicken products, to illustrate just how silly that way of thinking really is.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578535568627-23Q6IQIRIKDBJ9Y611BH/Campaign_Stats.jpg</image:loc>
      <image:title>Council For Eating Fried Chicken The Same Way You Always Have</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2026-03-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578934612614-OUQN91ECTLJ8Q64G4P1T/image-asset.gif</image:loc>
      <image:title>Landing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578945703351-CIYM8W4OIQ3W5HU55HS1/all_gifs.gif</image:loc>
      <image:title>Landing - Taco Bell: Taco Emoji Engine</image:title>
      <image:caption>Simply tweet an + any emoji and we’ll send you back a GIF.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578938818945-QBATVKHVPHN67PFLBQFO/PH_Portfolio_tracker.jpg</image:loc>
      <image:title>Landing</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1591030753742-9DWUJB2J9CTX6N4TFAT8/quesalupa_header.jpg</image:loc>
      <image:title>Landing - Taco Bell: Bigger Than... (Copy)</image:title>
      <image:caption>We pre-sold a product without even telling people what it was.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/best-buy-holiday</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-29</lastmod>
  </url>
  <url>
    <loc>https://fordslater.com/pizza-trakcer</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-06-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578938818945-QBATVKHVPHN67PFLBQFO/PH_Portfolio_tracker.jpg</image:loc>
      <image:title>Pizza Tracker - Dominos Pizza TRacker</image:title>
      <image:caption>Theres nothing worse than ordering pizza and not knowing where the delivery guy is… at least… that was until the Domino’s Pizza Tracker. And yes… it really works.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/new-page-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-01-13</lastmod>
    <image:image>
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      <image:title>Movie Mode</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578506681250-L5B42NME3VK1LXRRH0U6/PH_Portfolio_moviemode_01.jpg</image:loc>
      <image:title>Movie Mode</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578938371574-S6VH7ZMH8A8VWD7FAFZ1/Screen+Shot+2020-01-13+at+9.58.44+AM.png</image:loc>
      <image:title>Movie Mode</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/new-page</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-01-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578506173593-EGCZSV7W3PY1HLE67LQP/PH_Portfolio_jiggleit_11.jpg</image:loc>
      <image:title>Jello Jiggle It</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578506172764-MHV6LY8E5C74MB5E7YIS/PH_Portfolio_jiggleit_2.jpg</image:loc>
      <image:title>Jello Jiggle It</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578506172672-GVBHUFMAG1WWZX1V4RTF/PH_Portfolio_jiggleit_3.jpg</image:loc>
      <image:title>Jello Jiggle It</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/ken-slater</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-01-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578684695127-72YRPV9AUQAQLY97DS9T/Profile_image.jpg</image:loc>
      <image:title>Copy of Ken Slater</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/emoji-engine</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578934612614-OUQN91ECTLJ8Q64G4P1T/image-asset.gif</image:loc>
      <image:title>Emoji Engine - Taco Bell Emoji Engine</image:title>
      <image:caption>When we found out the  emoji was finally being given it’s rightful place amongst the emojis… we knew we had to find a way to celebrate it. So we built a engine that would allow you to tweet at us a  + any other emoji and we would spit back an interpretation of the their love-child in GIF form.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578935303118-FAGRY7191S8NPEHSILW9/all_gifs.gif</image:loc>
      <image:title>Emoji Engine</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/local-market</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-01-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578942518144-0396ZFOKCZRCUNOSWAB0/LocalMarket_Map.png</image:loc>
      <image:title>Local Market - Local Market ads</image:title>
      <image:caption>With a launch as big as the Quesalupa on Superbowl… it was bound to get people talking, and to further show its talk-value, we enlisted the help of the countries best pitchmen in their own local market ads.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/new-page-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-06-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578943234818-N0HEHPFGU49X8GJOWIVW/quesalupa_header.jpg</image:loc>
      <image:title>Quesalupa + Local Market - Bigger than…</image:title>
      <image:caption>With cheese in the shell, we knew our product would get people talking. But for an event as big as the Superbowl, we needed to make sure we stood out. So we took a page from the celbrity-making playbook, and treated our product launch like the next big pop culture phenomenon.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578931620447-OJP07U8B07UGWGPP6WWU/taco-bell-releasejpg-6f62dbb98f90b815.jpg</image:loc>
      <image:title>Quesalupa + Local Market</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578944592582-JM9MK8S6BG12N9JO099J/Pre-order.jpg</image:loc>
      <image:title>Quesalupa + Local Market</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578945298192-L6QJG0NNJK6MM38BQGAU/external-content.duckduckgo.jpg</image:loc>
      <image:title>Quesalupa + Local Market</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578944735405-CV3RMS5FRPMNUL3GI0Y6/Preorder.gif</image:loc>
      <image:title>Quesalupa + Local Market</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/vw-banner</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-01-13</lastmod>
  </url>
  <url>
    <loc>https://fordslater.com/temptations_vending</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-01-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578939468353-4DEV1OTKJT9Q5CC2TNT8/PH_Portfolio_Project_vending_01.jpg</image:loc>
      <image:title>Temptations_Vending</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578939468498-IL822JKR7HAFGHUR5BGC/PH_Portfolio_Project_vending_02.jpg</image:loc>
      <image:title>Temptations_Vending</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578939469277-DPRGWVYTVTAUQ7YQAG2B/PH_Portfolio_Project_vending_03.jpg</image:loc>
      <image:title>Temptations_Vending</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/puddingface</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-01-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578937533299-LKK785AW78PUF0RKOTD1/PH_Portfolio_Project_PuddingFace_01.jpg</image:loc>
      <image:title>PuddingFace</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578937533839-7NRMH88NPIJ29N2TB4SQ/PH_Portfolio_Project_PuddingFace_02.jpg</image:loc>
      <image:title>PuddingFace</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578937597201-ZAMJOJUHHALFQEXA1JJK/PH_Portfolio_Project_PuddingFace_04.jpg</image:loc>
      <image:title>PuddingFace</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578937612472-V69IS8QUYV7ASG28Y2RY/PH_Portfolio_Project_PuddingFace_03.jpg</image:loc>
      <image:title>PuddingFace</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/new-page-3</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-01-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1578938993339-8RW0JR907OGSGX5A82II/PH_Portfolio_Project_simpson.jpg</image:loc>
      <image:title>SimpsonizeMe - Burger King Simpsonize Me</image:title>
      <image:caption>Before snapchat and instagram filters… we worked with leading facial recognition experts and the animators of The Simpsons to create SimpsonizeMe.com, a place where you could upload your image and have your very own Simpsons character generated real-time.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/eminemrevival</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-06-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1591026753378-R23D4DT91G5I4H5QD2LL/masthead.jpg</image:loc>
      <image:title>Eminem Revival - EMINEM REVIVAL</image:title>
      <image:caption>Eminem has always been subversive. So we subverted his own record launch, by teasing out his Revival album in the LEAST hip hop way imaginable.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/mittons</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/1590719645146-90VHWQYKC92CVIFVEV5I/image-asset-1.jpg</image:loc>
      <image:title>Tweeting with Mittens - Tweeting with mittens</image:title>
      <image:caption>Brands spend millions of dollars on Super Bowl ads. JCPenney spent zero dollars, and was the second most-mentioned brand of the night.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/council_portfolio</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-29</lastmod>
  </url>
  <url>
    <loc>https://fordslater.com/council_portfolio_ken</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-05-29</lastmod>
  </url>
  <url>
    <loc>https://fordslater.com/spend-less-on-your-children</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-03-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/5d8ada08-914d-429e-b9ee-5f460cccb885/Amazon_BTS_PR_008.png</image:loc>
      <image:title>Spend Less on Your Kids - Spend Less on your Kids</image:title>
      <image:caption>Our children are full of priceless potential. And while, OF COURSE, we want to invest in their bright futures, it doesn’t mean we need to break the bank. Luckily, with Amazon’s affordable back-to-school prices, we can invest more in our invaluable offspring ... for less.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/the-patient-will-see-you-now</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-02-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/5f3e96cb-e35f-4cad-b331-b35801a406e9/ThePatientWillSeeYouNow</image:loc>
      <image:title>The Patient WIll See You Now - The Patient Will see you now</image:title>
      <image:caption>We’ve all suffered the torture of waiting on doctor visits. But now that Prime and One Medical offer 24/7 Virtual Visits, the doctor appointments wait on you. It seems the exam tables… have turned.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/save-the-everyday</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/4c60cb47-1e16-4369-9aae-761617ea02df/MeetCuteChaos_TN_0013.png</image:loc>
      <image:title>Save The Everday - Save the EVERYday.</image:title>
      <image:caption>When life hits you with cliche drama, Amazon has all the everyday essentials you need to be the hero of your story.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/holiday26</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/f2602944-4804-43c3-a90f-576930dd188e/Layer-Comp-10.png</image:loc>
      <image:title>Holiday 2026 - Holiday 2026</image:title>
      <image:caption>We all love our holiday traditions: the decorating, the cooking, the gifting, the descending of relatives and in-laws upon your otherwise quiet, peaceful home. And, of course, the tradition of getting stuff on Amazon, to help with all those aforementioned traditions.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://fordslater.com/onthebox</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-03-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e06c7d1d61ee22a344d2b9f/e37b826c-a339-4fe2-87cc-31ec4d0f4bba/grid.jpg</image:loc>
      <image:title>Writing'sOnTheBox - Writing’s on the box</image:title>
      <image:caption>Challenged with creating a campaign that could be used for DCO… We decided to let Amazon’s iconic box do the talking for us. By utilizing a single motion controlled move, we were able to make multiple passes swapping out products. This gave us the ability to not only customize the language on the box, but adjust the products featured.</image:caption>
    </image:image>
  </url>
</urlset>

